LOS ANGELES (August 16, 2021) -- Today, Downtown Works (DTWX), Central City Association's (CCA) nonprofit sister organization, announced its newest Board of Directors that will strategically inform the organization's efforts to uplift Downtown Los Angeles (DTLA) as a dynamic, inclusive and welcoming city center to serve as a model for other urban areas. This leadership arises at an important time as DTLA and the Los Angeles region work to recover from the impacts of the COVID-19 pandemic.
The Board represents many of the industries that are core to DTLA's historic transformation, including entertainment, urban design and development. With personal experience as employers, workers and residents of Downtown, each board member will play a role in increasing the vibrancy and livability of DTLA. The 2021 DTWX Board of Directors are:
- John Adams, Principal & Regional Managing Director, Gensler
- Leticia Rhi Buckley, Senior Civic Strategist, The Music Center
- Noel Hyun Minor, President & CEO, The Brooklyn Companies
- Jessica Lall, President & CEO, CCA
- Marie Lloyd, Head of External Affairs for Amazon in Southern California
- Marie Rumsey, Vice President of Public Policy, CCA
The Board of Directors will be instrumental in DTWX's implementation of its 2021-2023 Strategic Plan. The plan consists of four strategic pillars that provide a comprehensive framework to help DTWX achieve its mission and vision:
- Address DTLA's Challenges and Opportunities Through Thought Leadership
- Advance DTLA Priorities Through Convenings and Pilot Project Execution
- Enhance Understanding of DTLA Through Research and Data
- Ensure DTWX's Growth Through Advancement and Communications
"Downtown Los Angeles is the best place to pilot bold ideas to solve our most pressing challenges and harness our greatest opportunities," said Jessica Lall, DTWX Board President and CCA President & CEO. "Our committed board members and responsive strategic plan will help us maximize all that Downtown has to offer as we work together to envision a robust recovery and more resilient future for our region."
"This Board has the expertise and passion needed to deliver fact-based solutions that will guide Downtown Los Angeles' growth into a more equitable and prosperous region," said Noel Hyun Minor, DTWX Board Member and President & CEO of The Brooklyn Companies.
"I am looking forward to working with my fellow board members, civic leaders and engaging with the broader community to elevate solutions that can support Downtown and serve as an example for other urban centers," said Marie Lloyd, DTWX Board Member and Head of External Affairs for Amazon in Southern California.
The Board and strategic plan come during a time when spurring economic development and resiliency is top of mind for stakeholders, businesses and residents. To explore how Los Angeles can achieve a more resilient economy, CCA will be hosting a Virtual Economic Development Summit in October 2021 with an announcement of DTWX's current initiatives, a special keynote and an expert panel to discuss best practices, policies and structures to cultivate economic development in Downtown and the city that will aid in an equitable recovery.
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Contact
Clara Karger, Director of Public Affairs, 213-418-1672, ckarger@ccala.org
Lily Rosenberg, Communications Associate, 213-416-7535, lrosenberg@ccala.org
About Downtown Works
Downtown Works (DTWX) is a nonprofit organization created to advance CCA's mission of enhancing the region's vibrancy for residents, employees and visitors. It delivers on this mission through thought leadership, convenings with the public, research and by highlighting the area's unique civic character and its role in building a more equitable future for our region. For more information, visit www.ccala.org/DTWXPlan.
About CCA
Central City Association (CCA) is the premier advocacy organization in the Los Angeles region and leading visionary on the future of Downtown. Through advocacy, influence and engagement, CCA enhances Downtown's vibrancy and increases opportunity in the region. Since its founding in 1924, it has produced meaningful results for its members, Downtown and the greater Los Angeles area. It represents the interests of over 300 businesses, trade associations and nonprofit organizations. For more information, visit www.ccala.org.